Listen To Your Customers. They Will Tell You All About Simple Sms Marketing Guide
What is SMS?
SMS stands for Short Message Service and tend to be 160 character texts sent between mobile phones. SMS runs on the unique network that alerts the recipient the next the message arrives. SMS is an extremely fast and personal communication method on par with a telephone call in perceived trust.
What is SMS Marketing?
SMS marketing may be the practice of building lists of mobile numbers than sending SMS advertising messages to those lists. Lists could be built in many ways but you can find compliance rules set by the ACMA on how people consent to be opted into your lists. Unsolicited commercial messages delivered to a person is called spam and is illegal beneath the Australian Spam Act 2003.
Mobile marketers usually use an online SMS system to control the SMS sending process. These bulk SMS systems range in price and functionality. The very best SMS marketing platforms have a good mix of cheap SMS and web SMS features. Ensure you only deal with a reputable SMS gateway as delivery reliability may differ a lot.
Different types of SMS delivery
There are two main forms of online SMS delivery. Direct connection where the SMS gateway is plugged directly into the telco’s in your country, and International routing. International routes are operated by SMS aggregators which a gateway can utilise to provide more cost effective SMS marketing than direct connection.
Envio SMS masivos can be quite unreliable and some providers will offer extremely cheap prices however you may end up paying the same as a far more reliable connection as you still purchase messages not delivered.
The best bulk SMS service will have a combination of top quality international routing and cheap sms prices. If you have a service that will require guaranteed delivery such as an emergency or alert service then you should use a direct local connection, despite the fact that this is still not 100% guaranteed to deliver it will provide you with the highest percentage of success.
It will generally cost double though.These are just the very basics but building on these basics it is possible to develop sophisticated mobile marketing campaigns that may quickly build great lists of loyal customers. As long as you keep your lists clean and respect your recipients wishes to avoid receiving text messages from afterward you you will have great success.
